Last week a delegation from Tunisian Automotive Association (TAA) visited Kenya for a six-day experience-sharing visit from 2nd December to 7th December 2024. The aim of this initiative was to foster collaboration and exchange insights to unlock opportunities presented by the African Continental Free Trade Area (AfCFTA). The program also included visits to select automotive companies in Kenya.
The delegation paid a courtesy call to Dr Juma Mukhwana, PhD, CBS, Principal Secretary, State Department for Industry. The visit aimed to discuss and address challenges affecting the competitiveness of Kenya’s automotive sector and to explore available investment and trade opportunities in the automotive value chain. Emphasis was placed on creating a supportive policy framework to stimulate growth, foster innovation, and enable Kenya to fully leverage opportunities presented by the AfCFTA.
Kenya’s automotive industry stands out within the region, ranking 5th in Africa after South Africa, Morocco, Tunisia, and Egypt. The industry has the capacity to produce 100,000 motor vehicles and 300,000 motorcycles annually. However, in 2023, production levels reached just 12,000 motor vehicles and 70,000 motorcycles, reflecting challenges that have impacted its performance.
On the other hand, Tunisia boasts a vibrant automotive sector contributing 4% to its GDP. It is among Africa’s top three exporters of automotive components, specializing in electrical and electronic systems, chassis and body parts, engine components, textiles and leather designs, spare parts, industrial plastics, and rubber products.
This collaboration between Kenya and Tunisia provides a unique platform to share expertise, address challenges, and explore synergies to strengthen the automotive sector across the continent.